That swoosh you hear isn't LeBron James gliding over defenders for a slam dunk. Rather, it's Nike Inc. riding the backs of such superstars as James and Tiger Woods on to the
2009 IW 50 Best Manufacturing Companies list. Nike is among several newcomers to the
IW 50 list that include such household names as
Kellogg Co. and
Philip Morris International Inc.
These manufacturers and the rest of the
IW 50 leaders are selected based on a formula applied to the
IW U.S. 500 spreadsheet. Company performance is measured over a three-year period (2005-2008) in the areas of revenue growth, profit margin, return on equity, asset turnover, inventory turnover and return on assets. The six variables are weighted with the most recent year contributing 50% of the calculation in each area.
Nike, the athletic footwear and apparel maker known for paying big bucks for athletes to sponsor its brands, realized revenue growth of 14% in 2008 and a 26% profit increase to $1.9 billion. Nike's footwear revenue increased slightly because of a small increase in shoe prices and unit sales, driven by higher demand for its Jordan brand shoes.
Kellogg, known for cereal and snack brands such as Frosted Flakes, Rice Krispies and Keebler cookies, posted annual revenue of $12.8 billion, up from $11.8 billion in 2007, though profit rose less than 1%.
Philip Morris International enters the
IW 50 with revenue up 15.5% to $63.6 billion and a profit increase of 14% to $6.9 billion. Altria Group spun off the maker of tobacco products, including the popular Marlboro brand, in March 2008.
Other companies making their debut on the
IW 50 include
Rockwell Automation Inc.,
Joy Global Inc.,
Calumet Specialty Product Partners L.P.,
Alliant Techsystems Inc.,
Precision Castparts Corp.,
Foster Wheeler Ltd.,
CF Industries Holdings Inc.,
Knoll Inc. and
Harris Corp.
Making a return to the list after a one-year hiatus is
United States Steel Corp., which boosted its revenue nearly 41% and saw its profit more than double on record steel prices during the first half of 2008.
Just as in previous years, the
IW 50 is dominated by oil producers and refiners, including Big Oil firms
Exxon Mobil,
Chevron,
Sunoco and
Marathon Oil, all mainstays on the
IW 50. Some of the other returning companies include
Apple Inc.,
Colgate-Palmolive Co.,
Nucor Corp. and
PepsiCo Inc.
See the complete 2009 IW 50 Best Manufacturing Companies list.