Andrew R. Thomas, Ph.D., is Associate Professor of Marketing and International Business at the University of Akron and a bestselling business author, whose 19 books include, most recently, The Customer Trap: How to Avoid the Biggest Mistake in Business, Global Supply Chain Security, and Soft Landing: Airline Industry Strategy, Service and Safety.
His book The Distribution Trap was awarded the Berry-American Marketing Association Prize for the Best Marketing Book of 2010. Another work, Direct Marketing in Action, was a finalist for the same award in 2008.
Andrew is founding editor-in-chief of the Journal of Transportation Security, contributing editor at IndustryWeek, and a regularly featured analyst for media outlets around the world.
He has traveled to and conducted business in 120 countries on all seven continents.
You'll find more articles written by Andrew at http://www.industryweek.com/blog/art-business