China's Urban Billion -- Coming Soon

March 26, 2009
Just got my jaw dropped by this McKinsey Global Institute report on the rise of China's super cities. Among the stunning findings: The commitment by President Hu Jintao to quadrupling China's per capita GDP by 2020. The estimate that China's urban ...

Just got my jaw dropped by this McKinsey Global Institute report on the rise of China's super cities.

Among the stunning findings:
The commitment by President Hu Jintao to quadrupling China's per capita GDP by 2020.
The estimate that China's urban population will reach 1 billion by 2030 (an increase of 350 million from 2000, which -- for those of you playing along at home -- is more than the entire population of the United States).
The likelihood that there will be over 220 Chinese cities with more than a million people living in them by 2025 (compared to 35 in Europe).

Does your product fit into this exploding Chinese urban market niche? And if it's a billion strong, is it even a niche anymore?

Download the whole report here.

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