Industryweek 6366 Headoncollision
Industryweek 6366 Headoncollision
Industryweek 6366 Headoncollision
Industryweek 6366 Headoncollision
Industryweek 6366 Headoncollision

Toyota Pays $1.2 Billion for 'Sticky Pedal' Cover-Up

March 19, 2014
Toyota admits that it lied to both the public and US safety regulators in 2009 about root cause an accelerator defect that has been blamed for dozens of deaths.

WASHINGTON - Toyota Motor Corp. (IW 1000/8) will pay $1.2 billion to settle U.S. criminal charges that it lied to safety regulators and the public as it tried to cover up deadly accelerator defects.

The Japanese auto giant eventually recalled 12 million vehicles worldwide in 2009 and 2010 at a cost of $2.4 billion as the scandal over sudden, unintended acceleration spread and tarnished its once-stellar reputation.

Dozens of deaths were blamed on the defects.

"Rather than promptly disclosing and correcting safety issues about which they were aware, Toyota made misleading public statements to consumers and gave inaccurate facts to members of Congress," Attorney General Eric Holder said.

"In other words, Toyota confronted a public safety emergency as if it were a simple public relations problem."

In reaching the settlement, Toyota admitted that it lied when it told both the public and U.S. safety regulators in 2009 that it had addressed the root cause of the problem by fixing floor mats that could trap the accelerator.

In fact, Toyota had just weeks earlier taken steps to hide another defect from safety regulators which had first surfaced in Europe the year before.

The Cover-Up

As part of the cover-up, Toyota scrapped plans to fix the "sticky pedal" defect in the United States and instructed employees and its parts supplier not to put anything about the design changes in writing.

Toyota eventually revealed the sticky pedal problems and recalled millions of affected vehicles.

But it continued to try to cover its tracks by lying to the public, safety regulators and even a U.S. congressional hearing about when the problem was discovered, the settlement agreement said.

Perhaps most disturbing for the families of those who died is the fact that Toyota knew about the floor mat problems as early as 2007 but did not think it was serious enough to fix until affected models received a "full redesign" -- something that happens only every three to five years.

Toyota said it has made "fundamental changes" to improve its handling of safety issues and consumer complaints and is "committed to continued improvement in everything we do to keep building trust in our company, our people and our products."

"Entering this agreement, while difficult, is a major step toward putting this unfortunate chapter behind us," Christopher Reynolds, chief legal officer for Toyota Motor North America, said in a statement.

"We remain extremely grateful to our customers who have continued to stand by Toyota. Moving forward, they can be confident that we continue to take our responsibilities to them seriously."

Holder warned other car companies to "not repeat Toyota's mistake."

"A recall may damage a company's reputation, but deceiving your customers makes that damage far more lasting," he said.

GM Recalls

The Toyota settlement came as General Motors (IW 500/5) is under fire for taking more than 10 years to address an ignition problem linked to more than 30 crashes and 12 deaths.

Holder would not confirm or deny reports that the Justice Department is investigating GM's conduct.

However, he said the Toyota settlement is "reflective of the aggressive nature we would take" should an automaker try to deceive the public, "and the way we would resolve it."

The $1.2 billion fine is the largest financial penalty that the U.S. Justice Department has imposed on an automaker.

Toyota continues to work through dozens of civil lawsuits from people hurt and the families of those killed in crashes allegedly caused by the defect.

Toyota agreed to pay about $1.1 billion in 2012 to settle a class action lawsuit launched by US owners of vehicles affected by the recalls.

The company did not accept any blame but agreed to compensate owners of about 16.3 million vehicles who said their value had been reduced because of the recalls.

- Chantal Valery, AFP
Copyright Agence France-Presse, 2014

Popular Sponsored Recommendations

Your Guide to Automating Industrial Inspection

March 24, 2024
Discover how agile mobile robots perform tedious and hazardous work.

Preventive Maintenance: Improve Productivity on Production Floors

June 28, 2023
Everything needs to run smoothly in manufacturing. For processes to run smoothly, they need continuous improvement in every part of the chain. One area is operator maintenance...

Service Lifecycle Management – Challenges and Opportunities

Feb. 18, 2024
Gain insights into the next wave of aftermarket optimization with Harvard Business Review’s whitepaper, in association with Tavant. Get an in-depth look at AI-powered Service ...

Smart Factory Impact on Manufacturing KPIs

Feb. 1, 2024
Explore the transformative power of Smart Factory solutions beyond OEE metrics. This whitepaper outlines the untapped potential, revealing how a holistic approach can elevate ...

Voice your opinion!

To join the conversation, and become an exclusive member of IndustryWeek, create an account today!