There is no denying that we have learned a lot about performance management from B.F. Skinner. His experiments, and the work of those who followed him, gave us an insight into how to change behavior. We started to think of behavior as having a reason or influence, and we began to understand how certain environmental and organizational factors could either encourage (reinforce) that behavior or discourage (punish) it. This thinking has impacted everything from corporate communications and organizational design to motivational strategies, such as rewards and incentives....
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