Locating close to customers with both strong logistics and “excellent engineering graduate programs in the state” were the reasons Kurt Müller, president of PRUFREX Innovative Power Products GmbH chose Virginia Beach for its U.S. headquarters.
PRUFREX Innovative Power Products GmbH is a privately owned manufacturer of digital ignitions systems and electronic control systems, headquartered in Cadolzburg, Germany. PRUFREX develops and produces control units for applications in the fields of small engine, marine and recreation, industry, automotive, and electric and cordless power appliances.
The company is investing $7.33 million in its first U.S. manufacturing facility and will supply ignition components for U.S. customers, including nearby BMZ Batteries and STIHL Inc., which produces the number one selling brand of chain saws.
“Our ongoing conversations with manufacturers reveal that there is a great interest in our products, especially because of the exhaust reduction and fuel-saving aspects we can offer our customers,” explains Kurt Müller, president.
The Virginia Beach Department of Economic Development worked with the Virginia Economic Development Partnership to secure the project for Virginia. Governor Bob McDonnell approved a $120,000 grant from the Governor’s Opportunity Fund, and the Virginia Department of Business Assistance will provide funding and services through its Virginia Jobs Investment Program to support the company’s recruitment and training activities. The Virginia Beach Development Authority has approved a $120,000 grant from the Economic Development Investment Program for the project. The Hampton Roads Economic Development Alliance provided research support for the project.