Webinar: Why IoT and Connectivity are the Key to an Intelligent Service Experience for Customers

An On-Demand IndustryWeek-hosted webinar, sponsored by Salesforce

Date: This webinar is available on-demand.
Originally Broadcast: Wednesday, December 12, 2018 | 2:00 p.m. EST (GMT -5, New York)
Duration: 54 Minutes
Event Type: On-Demand Webinar
Cost: Free

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In the past, many manufacturers have ceded the service experience to third-parties like their dealer and distributor partners.  Today, the best manufacturers are reclaiming that service relationship and transforming their capabilities to power a new, intelligent service experience for customers.

By combining machine data from IoT-connected products and artificial intelligence on a single platform, manufacturers can power truly intelligent service experiences for customers.  With it, they can dramatically reduce downtime, saving their customers time, money, and hassle.  They can also better personalize the service experience by understanding on a granular level how their customers are using their products.

Intelligent, IoT-driven service is a critical piece of the customer success puzzle.  Learn how to make your service experience intelligent and take it to the next level.



Peter McCall, Senior Manager, Industry Product Marketing, Salesforce

Peter McCall is a Senior Product Marketing Manager at Salesforce, where he works on the company’s manufacturing, automotive, and energy industry marketing. He has been at Salesforce since 2016, and has spent his career in enterprise software holding roles across corporate strategy, venture capital, and product marketing. He has an undergraduate degree from Princeton and an MBA from MIT, He lives and works in San Francisco, CA.

Taksina Eammano, Vice President, Salesforce IoT Go To Market, Salesforce

Taksina Eammano has been at Salesforce for four and a half years, focused on driving strategic customer initiatives as part of the Ignite team and most recently running IoT Go To Market.  Prior to Salesforce, she has been a VP of Product Management, a management consultant, and started her career as a programmer at Macquarie Bank. She graduated with a BSc in Business Information Technology from the University of New South Wales, and lives and works in New York City.

Brian Carney, Executive Director of Customer Success, ROUSH CleanTech

Brian Carney is the executive director of customer success, overseeing the customer Success department, including the field service, technical service, customer support, warranty, training and technical publication teams.  He joined ROUSH Enterprises in 2005, and has worked across marketing research, brand marketing, as director of marketing, as well as in account management. Carney received a bachelor’s degree in marketing, with an international business specialization, from Michigan State University. He currently lives in Royal Oak, Michigan, with his wife and two daughters.

Technical Details

This webinar will be conducted using a slides-and-audio format.  After you complete your registration, you will receive a confirmation email with details for joining the webinar.

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