Industrial Manufacturing 77 650083a53c935

Customer-centric Discovery Experiences Reduce Sales and Content Management Costs by 15%

Sept. 11, 2023
In this article, research and analysis is provided on the results of developing product discovery experiences in the B2B sales process. In addition, it provides details on how to build an infrastructure for these experiences.

In this doc you will learn:

  1. Why content discovery is a business-critical solution and attempting to replicate and maintain complex content can be detrimental to a business’s bottom line
  2. Why the right platform drives operational efficient through automation to reduce cost while helping increase revenue
  3. What the 6 key components needed to deliver content discovery experiences across all channels
  4. How content discovery removes friction from the path to purchase and increases operational efficiency
  5. What questions to ask vendors, agencies, or IT teams to avoid wrong decisions and common pitfalls
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