Sales Server Promises Qualified Leads, Low-Cost Sales

Want to turn your Web-site hits into qualified leads, low-cost sales, and satisfied customers? That's the promise of Brightware 1.0 sales server from Brightware Inc. Brightware 1.0 integrates with Lotus Notes to answer electronic requests received at a Web site or public e-mail address. Brightware includes an inbound marketing agent that reads customers' electronic requests, then automatically manages the workflow and ultimate fulfillment of the request, according to the company.

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