Algorithms: The Silent Game Changer in Big Data

To keep pace with the Big Data explosion, we must take the human element out of the equation and let the computers take over.

By Radhika Subramanian, CEO of Emcien.

Emcien
 CEO Radhika Subramanian is a seasoned entrepreneur with decades of experience helping organizations utilize the insight buried within their data. Tweet to @RadhikaAtEmcien & join her Big Data Apps LinkedIn group.

Radhika Subramanian, CEO at Emcien Corp.

Taking the Human Element Out of the Big Data Equation

The biggest problem with a traditional approach to data is that it’s typically an extension of old thinking and hence time-consuming because it may fail to consider the barriers facing us today -- the volume of data and the cost and time to sift it.

It’s time for an entirely new approach that addresses these growing needs.

This new approach demands a paradigm shift that focuses on the following:

• A fundamental change in the role played by analysts from data-miners to insight-evaluators.

• Fast and efficient methods that automatically convert data to insight for analysts to evaluate and operationalize.

• Continual improvement of these automation methods to keep up with the speed of data and critical need for timely insights.

The next wave of challenges is upon us. How can we scale these efforts to automate getting the gold from the data?

The data-scientist approach is labor intensive, time and cost prohibitive -- and most importantly cannot scale to the speed of data. The new approaches need to automate the process just like processes before them such as automated mining of gold and other precious metals from dirt. The analogy is so very appropriate.

Manufacturing companies are finally looking to harness the power of Big Databecause it drives enormous opportunity for business improvement; however, this is still just the first inning of the game, and I would caution against investing too heavily in approaches that rely in hardware and staffing increases.

If a method you’re considering is intrusive, watch out! It’s not sustainable.

Ask yourself how much training the new tool is going to require, and whether or not it demands hiring a lot of experts to manage. Do you really need a team of data scientists to surface insight from data? How smoothly will it fit into your current business to help drive intelligent decisions with insight from data. The best approaches are ones that are sustainable.

And let me leave you with one more question to ponder as you go about your busy day -- Why is it that we have so much data, yet less than 1% of data is analyzed? It is because we have been so consumed, due to our hoarding mentality, with saving all this data while thinking not enough of how to get to the gold in them thar hills!


Emcien CEO Radhika Subramanian is a seasoned entrepreneur with decades of experience helping organizations utilize the insight buried within their data. Tweet to @RadhikaAtEmcien & join her Big Data Apps LinkedIn group.

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