Innovation is not a luxury that can be placed on the back burner, even for today's successful companies.
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There are plenty of reasons to innovate.
Especially now more than ever before, sustained innovation is the means to developing marketplace showstoppers that lead to profitable growth.
Innovation is not a luxury that can be placed on the back burner, even for today's successful companies.
So before beginning your next innovation effort, here are some key questions to consider for mapping out an effective innovation plan.