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Digital Twins: The Consumer Product Industry's Potential for Constant Optimization

June 16, 2022
Embracing digital platforms and becoming data-driven is crucial for Consumer Product companies to enable new customer experience-led business models to continuously innovate and meet evolving consumer demands.

Explore how leveraging digitalization platforms in the consumer products industry can unleash rapid and large-scale innovation. In this whitepaper, IDC, a leading global independent research and analyst firm, discusses the benefits of digitalization platforms for product life-cycle management and how they resonate with the four core areas of the consumer industry extended value chain, and answers the question "Could digital transformation be a way for consumer goods companies to increase revenues and margins while also improving collaboration and innovation?"

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