State media have carried a series of attacks against Apple, with the People's Daily, the Communist Party's official mouthpiece, running critical items for five consecutive days over alleged double standards in customer service and returns policies.
Motive is Unclear
But any underlying motive behind the attacks against Apple remains unclear.
China and the U.S. are embroiled in a series of rows over technology and cybersecurity.
A new U.S. spending bill blocks government buying of information technology equipment "produced, manufactured or assembled" by firms "owned, directed or subsidised" by China.
A U.S. research firm said last month a Chinese army unit had stolen "hundreds of terabytes" of data, from mostly U.S. companies.
China dismissed the report as "groundless" and said its defense ministry websites were often subject to hacking attacks originating in the US.
Noone from Apple's China office was available for comment Friday.
The California-based company has also been embroiled in legal disputes in China over alleged intellectual property rights infringements.
Apple appeared in a Shanghai court on Wednesday accused by a Chinese firm of infringing its voice recognition software patent with the iPhone's "Siri" personal assistant.
The state-owned Shanghai Animation Film Studio has also sued Apple in a Beijing court for allegedly selling its movies without approval, seeking compensation of 3.3 million yuan (US$530,000), a lawyer representing the studio told AFP on Friday.
Apple last year paid $60 million to Chinese computer maker Shenzhen Proview Technology to settle a dispute over the "iPad" trademark.
Copyright Agence France-Presse, 2013
