Best Practices For Change Management Include Feedback, Recognition
Jan. 13, 2005
Seven in 10 workers say their firms have undergone major reorganizations in the last five years -- and their senior managers say the changes have meant challenges to morale, productivity, customer service, and profit. But the negatives can be offset by ...
Seven in 10 workers say their firms have undergone major reorganizations in the last five years -- and their senior managers say the changes have meant challenges to morale, productivity, customer service, and profit. But the negatives can be offset by a good change-management strategy, shows a recent Gallup Organization poll conducted for marketing consultants Carlson Marketing Group. Three out of four senior-management respondents say such a strategy using key best practices had a positive effect on employee morale; 59% say it increased productivity; 50% say it increased profitability; and 72% think it increased their firm's ability to provide quality customer service. Five key best practices identified by Carlson:
Creating awareness of the change and how it will affect individuals.
Encouraging two-way conversation between manager and employee.
Developing competencies to help managers and employees through the new change environment.
Giving measurement and feedback to managers and employees about their work assignments.
Showing reinforcement and recognition for accomplishments.
