Free Web Seminar Focuses On EMA

Jan. 13, 2005
Unica Corp., an Enterprise Marketing Automation (EMA) solutions company, is joining forces with consultancy META Group to offer a free Web seminar Jan. 21: Using EMA to Drive Customer Centric Marketing. The seminar will take place at 11 a.m., EST. To ...

Unica Corp., an Enterprise Marketing Automation (EMA) solutions company, is joining forces with consultancy META Group to offer a free Web seminar Jan. 21: Using EMA to Drive Customer Centric Marketing. The seminar will take place at 11 a.m., EST. To register, go to http://www.dci.com/netsessions/events/ema.htm. Topics are expected to include: EMA, CRM, eMarketing, automation, multi-channel marketing, applying analytics to your marketing, one-to-one marketing, customer centricity, optimization, and permission-based marketing. Participants will learn from an expert industry analyst, Sam Clark, senior analyst of the META Group, and Yuchun Lee, author and cofounder/CEO of Unica Corp. After registering, please visit http://np1.netpodium.com/netpodium/preflight to test your computer. This step is necessary to ensure participation.

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