Keith Barr

CEO and President

Keith Barr is an experienced and informed authority on the challenges and changes currently impacting the manufacturing industry.

He has deep experience as a senior executive in the technology industry and as a turn-around expert. He has worked in maintenance and logistics, CRM, IT Service Management, cloud-based solutions and product development. Companies include Ivanti, Echopass, Sento and Sykes.

For the U.S. Air Force, Keith was tasked with turning around numerous units in maintenance and logistics through process improvement and culture change. This experience is the foundation of his desire for continuous improvement based on the merger of machine and human potential. He is a 20-year veteran of the Air Force.

Keith believes that manufacturing can only survive by evolving and adapting to new technologies and new lean methods. He insists that plant managers need truth, rather than simply data. Solving problems on the factory floor requires employee engagement, aligning of management objectives, and creating an environment that promotes constant enhancement of product and process.