From the Forums: "Why Aren't Americans Buying More Green Vehicles?"

Feb. 15, 2011
Viewing the young as green consumers for the auto industry may be short-sighted

"Why Aren't Americans Buying More Green Vehicles?"

"I know that our teenagers will start [their car-buying process] by making a list, a short list, of zero-emission vehicles," [Nissan EVP Carlos] Tavares said, "and they'll select from that short list."

Oh boy, it's going to be interesting to see if the vehicle manufacturers are going to be saved or not by a spike in fuel prices. Just think, the economy might be saved by a huge increase in fuel prices. What, you say? Well, duh, teenagers don't have big wallets to pay for premium-priced alternative "green" vehicles, so what's going to happen to all that planned new green vehicle production capacity if fuel prices don't spike soon enough quickly enough? CAFE standards are one thing, brain dead short-sighted (short term) consumer behavior is another. In other words, higher CAFE standards without a matching fuel tax increase are problematic and any tax increase is ideologically impossible now.

rbrooku

Popular Sponsored Recommendations

Global Supply Chain Readiness Report: The Pandemic and Beyond

Sept. 23, 2022
Jabil and IndustryWeek look into how manufacturers are responding to supply chain woes.

Empowering the Modern Workforce: The Power of Connected Worker Technologies

March 1, 2024
Explore real-world strategies to boost worker safety, collaboration, training, and productivity in manufacturing. Emphasizing Industry 4.0, we'll discuss digitalization and automation...

How Manufacturers Can Optimize Operations with Weather Intelligence

Nov. 2, 2023
The bad news? Severe weather has emerged as one of the biggest threats to continuity and safety in manufacturing. The good news? The intelligence solutions that build weather ...

How Organizations Connect and Engage with Frontline Workers

June 14, 2023
Nearly 80% of the 2.7 billion workers across manufacturing, construction, healthcare, transportation, agriculture, hospitality, and education are frontline. Learn best practices...

Voice your opinion!

To join the conversation, and become an exclusive member of IndustryWeek, create an account today!