BMW Rebounding in Key Markets

Aug. 9, 2010
Sales increased 9.1% in July

The world's leading luxury auto maker, BMW, said on August 9 that it sold a total of 119,982 vehicles under its BMW, Mini and Rolls-Royce nameplates.

"We saw significant growth again in July," said sales director Ian Robertson. "We are reaping the benefits not only of the global economic recovery but also of customers' positive response to our vehicles."

Mini deliveries were down by 5.4% at 18,241 however owing to imminent launches of new models by the British manufacturer, the statement said.

A breakdown of BMW's main markets showed a 10.1% increase in U.S. sales and a leap of 52.1% in Asia, owing to sustained demand in China.

Even in Germany, where sales have been persistently weak in recent months, the group delivered 3.6% more automobiles in July while domestic rival Daimler, which owns Mercedes-Benz, reported a slight drop of 1.8%.

From January to June, BMW group sales rose by 12.5% on a 12-month basis to more than 816,000 vehicles.

Robertson said sales should "remain strong in the coming months" and expects to deliver more than 1.4 million vehicles this year, around 10% more than in 2009.

Copyright Agence France-Presse, 2010

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