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    1. Innovation

    Anheuser-Busch "Wassup" Ad, Take Two

    Oct. 25, 2008
    The Budweiser "Wassup" crew returns, this time in a campaign '08 remake: Hilarious. Am sure that Budweiser does not approve this message, which brings up the interesting point -- what happens when you make your pitchmen so famous that they become, for ...
    The Budweiser "Wassup" crew returns, this time in a campaign '08 remake: Hilarious. Am sure that Budweiser does not approve this message, which brings up the interesting point -- what happens when you make your pitchmen so famous that they become, for all intents and purposes, your brand? the direct link for the video.>>

    About the Author

    Brad Kenney Blog | Chief Marketing Officer

    Brad Kenney is the former Technology Editor of IndustryWeek and now serves as director of the mobile/social platforms practice at R/GA, a global marketing/advertising firm in New York City.

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