The distribution industry is at a turning point. Rising buyer expectations, supply chain disruptions, and outdated systems put pressure on technology leaders to modernize without disruption. This guide provides a clear, pragmatic roadmap to digital transformation—covering everything from building the right digital team and product data strategy to selecting platforms, integrating ERP, and creating buyer experiences that drive revenue. Readers will learn how to simplify complexity, connect platforms, and protect margins while scaling digital operations. Whether you’re laying the foundation or accelerating growth, this whitepaper shows how to turn technology into a true growth engine for distribution.
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