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US Auto Sales Set to Smash Record in 2015

Jan. 5, 2016
General Motors, Ford, Fiat Chrysler and Toyota reported strong December sales, while VW sales were down 9%.

CHICAGO—U.S. auto sales were set to smash records in 2015 as easy credit, hot new vehicles and strong consumer confidence lured buyers to showrooms.

General Motors, Ford, Fiat Chrysler and Toyota reported strong December sales on Tuesday and forecast the good times would keep rolling in 2016.

"The U.S. economy continues to expand and the most important factors that drive demand for new vehicles are in place, so we expect to see a second consecutive year of record industry sales in 2016," said Mustafa Mohatarem, GM's chief economist.

"The single most important pieces are the ongoing gains in employment and the growth in personal income. When you add in lower energy prices, it's easy to see why consumer spending is strong."

GM forecast that total industry sales for 2015 would hit 17.5 million vehicles once all carmakers report their results later Tuesday.

That would beat the previous record of 17.4 million set in 2000 and be 6% higher than the 16.4 million vehicles sold in 2014, according to WardsAuto.

"It's truly remarkable that the auto industry is finishing off its best year ever just six years after the depths of the Great Recession," said Jessica Caldwell, an analyst with the automotive website

While easy credit terms and low gas prices are making it easier for consumers to buy or lease new cars, Caldwell said the attractiveness of product offerings is sealing the deal.

"If you're buying a new car today, you're getting a safer, more fuel-efficient and more technologically packed vehicle than ever before," she said in a statement. "Automakers are doing a great job giving the people what they want in a new car."

VW Sales Hit by Scandal

Embattled German automaker Volkswagen bucked the trend as sales were hit by its massive pollution-cheating scandal.

VW sales fell 9% to 30,956 in December and were down 5% in 2015 at 349,400 vehicles.

The results were nonetheless better than the 25% drop registered in November after VW stopped selling diesel vehicles shown to have been equipped for years with software that intentionally subverted clean-air regulations.

"As we look towards 2016, we are committed to rebuilding trust in the brand and would like to thank our customers and dealers for their continued patience and loyalty," said Mark McNabb, chief operating officer, Volkswagen of America.

GM sales rose 6% in December to 290,230 vehicles while total 2015 sales for the largest U.S. automaker were up 5% at 3.1 million vehicles.

Ford sales were up 8% in December at 239,242 and rose 5% in 2015 to 2.6 million vehicles.

Fiat Chrysler sales jumped 13% in December to 217,527. Sales for 2015 were up 7% at 2.2 million vehicles.

Toyota sales increased 11% in December to 238,350 and were up 5% in 2015 at 2.5 million.

Both of the Japanese automaker's brands--Toyota and Lexus--posted record-breaking December sales while its Corolla, RAV4 and Highlander vehicles smashed records for the year.

"2015 was a standout year for the auto industry," Bill Fay, general manager for the Toyota division, said in a statement. "Best-ever light truck sales helped the Toyota division earn the retail sales crown for the fourth consecutive year."

Copyright Agence France-Presse, 2016

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