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Trump's First Trade Deals

July 28, 2025
U.S. President Donald Trump and European Commission President Ursula von der Leyen clinched a deal late on Sunday that includes a baseline U.S. tariff of 15% in a bid to avert a full-blown trade war.

The European Union became on Sunday the latest exporter to conclude a trade deal with the United States in a bid to limit damage from U.S. tariffs taking effect on Aug. 1.

The levies -- agreed by Britain, the EU, Indonesia, Japan, the Philippines and Vietnam -- are generally higher than the new base rate of 10% that the United States has applied to most countries since April.

But they are lower than the levels of customs duty the administration of President Donald Trump threatened to impose on Aug. 1 if no deals were reached.

While many details remain to be negotiated under the deals, the countries concerned made considerable concessions to reach an agreement with the United States.

EU: 15%

U.S. President Donald Trump and European Commission President Ursula von der Leyen clinched a deal late on Sunday that includes a baseline U.S. tariff of 15% in a bid to avert a full-blown trade war.

Trump said a baseline tariff of 15% would apply across the board, including to Europe's crucial automobile sector, pharmaceuticals and semiconductors.

That is lower than the blanket 30% tariffs Trump had threatened to impose next week but significantly higher than the duties in place to date.

As part of the deal, the 27-nation EU has agreed to purchase energy worth $750 billion from the United States and make $600 billion in additional investments, according to Trump.

He said EU countries -- which recently pledged to ramp up their defence spending within NATO -- would be purchasing "hundreds of billions of dollars' worth of military equipment".

The two sides have agreed bilateral tariff exemptions on a number of "strategic products," notably aircraft, certain chemicals, some agricultural products and critical raw materials.

Von der Leyen said the EU still hoped to secure further "zero-for-zero" agreements, notably for alcohol, which she hoped to be "sorted out" in the coming days.

Trump indicated the European pharmaceutical sector, for which the U.S. is a key market, would not receive special treatment.

France's minister for Europe, Benjamin Haddad, said on Monday the agreement was "unbalanced" and Germany's BDI business federation said the accord would have "considerable negative repercussions."

Japan: 15%

Under the terms of the trade deal that Japan agreed on Tuesday, the country's exports will be taxed at 15% instead of the threatened 25% rate.

Crucially, Tokyo managed to cut to 15% an existing, painful 25% tariff on its automobiles, an industry accounting for 30% of Japanese exports to the U.S. in 2024.

Moody's Analytics Analyst Stefan Angrick said 15% was still much higher than the low single-digit rates in effect before Trump returned to the White House.

"It's not exactly good news," he noted.

50% tariffs on Japanese steel and aluminium will continue to apply.

The White House said that under the deal, Japan would make $550 billion in investments in the United States.

These would be in areas including energy infrastructure, semiconductor and drug manufacturing, the mining and production of critical minerals, as well as commercial and military shipbuilding.

Washington said the United States would retain 90% of the profits from these investments and Japan would buy $8.0 billion worth of U.S. goods, including agricultural produce, aviation fuel and 100 Boeing planes.

The White House also said Japan would lift "longstanding restrictions" on U.S. cars and lorries -- which sell poorly in Japan -- and increase its imports of U.S. rice imports 75%.

"The magnitude of the concessions made by the Japanese government could make one fear very complicated negotiations with others like the European Union," Analyst Bastien Drut at CPR Asset Management in Paris forecast at the time of the deal.

Philippines: 19%

Under an accord announced by the White House, the Philippines obtained on Tuesday a tariff reduction of one percentage point on its goods entering the United States.

Products from the Southeast Asian country, a major exporter of high-tech items and apparel, will face a 19% levy.

UK: 10% on average

London and Washington concluded a deal in May under which a 27.5% tariff rate on cars dropped to 10% for the first 100,000 vehicles per year, which is a big win for Jaguar Land Rover.

The deal also benefits the British aerospace sector, in particular jet engine manufacturer Rolls Royce, which won a tariff exemption.

London is still negotiating exemptions for its steel and aluminium products from the 25% rate in force.

In return, the UK had to open its market further to U.S. ethanol and beef, which has caused concern domestically.

The rest of Britain's products are subject to the 10% base rate.

Vietnam: 20%

Vietnam reached a deal in early July with the United States, its main export market for products including clothing and shoes.

That will see its shipments subject to a 20% tariff, instead of the threatened 46% rate.

But a 40% tariff will be imposed on goods manufactured in third countries that transit Vietnam to circumvent steeper trade barriers.

U.S. goods will not face any tariffs to enter Vietnam.

Indonesia: 19%

Under a deal reached in mid-July, Indonesian exports to the United States will be taxed at 19%, lower than the threatened rate of 32%.

Certain Indonesian goods not available in the United States could face even lower rates.

According to Washington, nearly all U.S. goods will be able to enter Indonesia tariff free.

Moreover, it said Jakarta had agreed to recognize U.S. standards for car and pharmaceutical imports.

It also agreed to drop a plan to tax data flows and to ease export restrictions on critical minerals.

Indonesia had already made other concessions earlier in July, pledging to buy more U.S. oil and agro-industrial goods.

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