Strong Euro -- USA Market Opportunities

May 13, 2014
EU SME -- use the strong Euro and make a shopping list!

Right now European SMEs should be very active in the North American market, particularly looking for acquisition opportunities.

European companies from corporations to small family enterprises do continue to have major challenges to establish greenfield operations or grow organically in North America.

With the Euro currency continuing to be strong against the US Dollar and with good US economy I strongly encourage SMEs in Europe to have a closer look across the Atlantic.

Although many SMEs haven’t even expanded their operations across Europe yet, by having a solid sales or a subsidiary company in North America would only help the SME to balance regional market risks.

“The China and Asia Wave” is not so high anymore and doing business with partners who are culturally closer to each other like Americans and Europeans is an attractive proposition.

What also helps balancing further risks in business is the fact that Europe and Northamerica have somewhat out of phase industry cycles.

Bellevue SME Advisors does see the increased need among SMEs in Europe to balance the business risks relating customer, industries and regions.

Working with clients on one continent and with very narrow market focus is a recipe for disaster.

Go West SME!

About the Author

R. Paul Vuolle Blog | CEO

R. Paul Vuolle's blog "The SME's Guide to European Manufacturing," has moved. You'll find his latest ideas and commentary on SME European Manufacturing on IndustryWeek's IdeaXchange. 

You'll find more articles written by Paul at

R. Paul Vuolle, CEO of Bellevue SME Advisors GmbH in Switzerland and Germany, works actively with small and medium (SME) size manufacturing companies in Europe in SCM/Outsourcing, logistics, turnaround and restructuring, market expansion, as well as succession planning and financing. He also frequently supports technology start- ups in building up their business. 

Paul has over 20 years operational industry experience in engineering, electronics, industrial automation, building automation, investment goods like electrical drives, automatic test & measurement systems, HV Transformer production systems. During his career he has worked in manufacturing industries in supply chain management, outsourcing, logistics, production, R&D and successfully selling to international large key accounts. Paul has also run a sizeable amount of M&A transactions in numerous countries around the world.

He has built up his experience working in various leadership positions and functions in large corporations, such as ABB, and having executive positions in medium-size family companies and as a technology entrepreneur.

Paul is MSc. E.E. from Swiss Federal Institute of Technology in Zürich as well as BSc.E.E. from Helsinki Institute of Technology.

Paul is a long time member of IEEE and of its Industrial Applications Society.

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