Enjoying its new status as the CRM delivery system of choice, the hosted CRM market grew 10% in 2004. In a study released by AMR Research, the popularity of the hosted CRM system reflects the preference of a web delivery method over the traditionally installed on-site method.
"The hosted model has reinvigorated a market that failed to grow over the past several years," said Rob Bois, senior research analyst at AMR Research, a Boston-based research firm. "The hosted category has changed the whole perception of customer management with faster implementations, quicker time to value, and easy customization." In 2004, for the first time in five years, the CRM market experienced a 10% growth rate.
At the number one spot in this market is SAP which has a strong presence in the manufacturing sector.
For further information see www.amrresearch.com/Content/View.asp?pmillid=18600&docid=12853
Interested in information related to this topic? Subscribe to our weekly Value Chain eNewsletter.